How are your pre back Friday week sales?
I've had a ton of sales up until the end of last week but then strangely enough it's dipped down a bunch this week for some reason, which seems strange cause almost the last 2 months have been really consistent.
Also what can I expect of cyber monday?
Thanks and let me know what your experiences were.
4 comments
ilikehockeyjerseys
·1 year agoI sell on other platforms that push hard for Black Friday sales, and I notice that the additional traffic leads to extra sales for me in certain category, even if my items aren't on sale.
A big problem that eBay has compared to say Amazon is that eBay is not a direct to consumer retailer. Amazon offers consumers both third party sellers, and their own items. This can be a bad thing because it means that third party sellers have to compete directly with Amazon, but when it comes to marketing for Black Friday it allows Amazon to drive a lot of traffic to the website because even if third party sellers with slim margins cannot mark down items, Amazon is willing to take a loss on things they sell like movies, video games, toys, etc to drive traffic to the website.
eBay also works differently. On sites like Amazon, everybody who wants to sell a Home Alone 2 DVD is pooled on the same listing. So Amazon driving people to a listing for an item on that they sell themselves and have on sale also brings attention to all the sellers selling on that same listing. With eBay, everybody who sells a Home Alone 2 DVD sells on their own listing. So it's more difficult for any one individual seller on eBay to drive people to their item.
I suspect that a lot of eBay sellers might see a drop in sales during Black Friday week, because even if places like Amazon, Wal-Mart, and Best Buy don't sell the same category of item as you, people only have a finite amount of money to spend. So while someone selling a niche item on eBay isn't directly competing with Amazon marking down a bunch of popular consumer items by 30-50 percent, because those markdowns are exclusive to this week people who have to choose between your niche item (which might still be there a month from now) and buying a bunch of items on their to buy list for half price, they are probably going to prioritize the stores with actual Black Friday sales.
ricarmic
·1 year agoMy experience in my (stamp) world is exactly what @ilikehockeyjerseys suggests, black Friday is dead for me, sales at best are normal, but usually they are slower (I don't put anything on sale, so that doesn't help either). I do not remember ever a good black friday for me here (selling for 25 years). This one will likely be the worst as my store's closed until the strike is done.
I do think that the odd time "cyber-monday" has been better than average, makes me wonder how much people conform to what they're told they should be doing, but normally it is at best normal volumes as well.
reallynicestamps
·1 year agoI have been listing only as drafts, ready to upload when the postal strike is over.
Courier rates are 30% or more higher than postal rates for my lightweight goods.
When I don't list, I don't get the Visibility from the new listings. Which means sales drop off. And right now that's a good thing.
"Consistent" in retail is measured over years not daily or even monthly.
You can sell BBQs fast in May and June, but not after Father's Day.
Summer clothing doesn't sell in November.
If you make a sale, how do you plan to ship?
If you have been using the post office, be glad that your sales are off.
BTW every retailer now pushes Black Friday sales, but online Amazon owns the idea. If someone is looking for a bargain (or presents) they are going there first, not eBay, not PoshMark, not Temu.
mrdutch1001
·1 year agoFor many sellers, Black Friday/Cyber Monday are totally meaningless and often no additional sales...
In all my years on eBay since that "event" has been in existance, made no difference to my sales; albeit I list way less items now than what I did years ago too...(There was a time when I had over 1500 items listed on a regular basis on eBay...)
It's about the product>it's uniqueness, quality, supply & demand, target market,etc.