Sellers: Prepare your listings now for the product identifier requirement beginning June 29

 

As announced in the Spring Seller Update, sellers who list branded items in new or manufacturer refurbished condition in the following categories will soon be required to include the item’s brand, manufacturer part number (MPN), and global trade item number (GTIN) to complete listings in the following categories:

 

  • Baby
  • Books
  • Business & Industrial (Test, Lab, and Office Equipment)
  • Cameras & Photo
  • Cell Phones & Accessories
  • Clothing, Shoes & Accessories (Shoes only)
  • Computers/Tablets & Networking
  • Consumer Electronics
  • DVDs & Movies
  • eBay Motors
  • Health & Beauty
  • Home & Garden (Tools and Appliances only)
  • Music
  • Musical Instruments & Gear
  • Pet Supplies
  • Sporting Goods
  • Toys & Hobbies
  • Video Games & Consoles

Starting June 29, product identifiers will be required on new listings. Enforcement, by preventing listing completion when the listing doesn’t include the product identifiers, will be introduced on a category by category basis over the next few weeks. Be sure to add the necessary product identifiers to your listings now and make sure you’re ready.

 

Learn more about product identifiers, how to update your new and existing listings, and why it’s so important to include product identifiers on your listing inventory. If you have questions about product identifiers that aren’t covered in the FAQs, please join the conversation with other sellers in our eBay Community where eBay staff will be answering questions.