Other ideas -
Facebook has a widget that will allow you to post all your listings on your facebook page, so I'm told - I haven't done this yet.
Post them, then take part in their forums using your signature link to your FB page.
The hot new thing is Twitter - you can tweet about new arrivals and sales that you run to a following that you build up, supposedly on their forums as well. Again, I haven't done this myself.
Participate in online gaming forums using your siggie link to your ebay store.
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Every day, a businessperson has to ask himself 2 questions;
Am I being paranoid? and
Am I being paranoid
enough?
Imagination will often carry us to worlds that never were. But without it we go nowhere. Carl Sagan