if you put a reserve then the BIN won't go away until the reserve is met
(so they make more $ this way). The way i like to use it is, if you want
to sell it for higher start auction at $22 and put BIN at $26 so user
has option should i just buy it no...
if your items don't sell ebay still makes money from your listing fees +
bold + highlights and other fees charged when insertion, even if you
don't make money they do, just like a broker