Store Category Guidelines

[winner188]

I sell auto parts my wife sells toys etc.. Do I need two stores, one for myself and one for my wife? , or do i keep things as they are . User name : WINNER188
THANKS

[pierrelebel]

Each seller (User ID) can only have one store.

A store is an accumulation of all listings, in all currencies, on all eBay sites, in all categories.

A second store would mean:

additional monthly fees for second store

loss of TRS status (and 20-% rebate on FVF) for new selling ID

having to wait 21 days for payment to be deposited to your PayPal account for new selling ID

new selling ID staring with ZERO feedback

Frankly I see no advantage at all.

[xeposter]

There is no need to have 2 stores open at the same time. Just open up one store and make 2 categories in it for toys and auto parts. You can add categories and change things in your store at http://my.ebay.ca/ws/eBayISAPI.dll?MyEbay&CurrentPage=MyeBayManageStore.

Now is a very bad time to open a 2nd store as eBay is raising their store prices: http://pages.ebay.ca/sellerinformation/news/sprupd16/features-fees.html.

Alex

[momcqueen]

With 90 listed items, you are well within your cap of 'free' listings on a basic store subscription so make the most of it: use your Categories, don't just dump everything into other as is the default. You can find Store Categories under Manage My Store and then create them and subcategories too if you wish. This feature is included in your stores subscription fee, so it only makes sense to use it. 

ebay's Store Category Guidelines reads as follow:

Store Category Guidelines

Buyers use the Store categories that appear in the left-hand navigation bar of your Store to browse and quickly find items they’d like to purchase.

Here are some guidelines that will help you create and display your categories:

• Think like a buyer!

• Organize your categories according to how buyers shop. This could be by type of item, theme, size, colour, genre, format, and so forth. Remember to use terms that buyers will understand.

• Don’t overwhelm your buyers. Just because you have 300 categories at your disposal does not mean that you to need to use 100 categories–or even 30. Not all stores will need to use all three category levels as well. Find the category structure that works best for the items that you sell.

• Do research on other sites that sell similar items to determine how they set up their category structure.

• As a guideline only, here are eBay’s recommendations on how average eBay Store owners might want to set up their categories:

  • Level 1 category: include 7 – 10 categories

  • Level 2 category: include 5 – 10 categories under each Level 1 category

  • Level 3 category: include 5 – 10 categories under each Level 2 category

• Avoid duplicating category names or creating similar category names—such as Jeans, Men's Jeans, Gap Jeans—because this is confusing and creates multiple locations for buyers to look.

• Name your category using 30 characters or fewer to make them easy to scan.

• Minimize the how often you edit category names, so that your left-hand navigation bar does not frequently change for your buyers.