The New Trend of Artisanal Spam: Scamming Gets Smart
Anti-spam filters have come a really long way. While junk mail still makes up 86% of the world's internet traffic—400 billion messages a day—it doesn't seem to wind up in our inboxes very often, if ever. But it's because we're accustomed to feeling so safe in our email that we're actually more vulnerable than ever to modern phishing and spoofing techniques.
But there's a new generation of scammers out there. In an attempt to get past all your filters and protocols, they're going artisanal.
These criminals are crafting higher quality spam messages and picking smaller groups of people to target. They're not pretending to be Nigerian princes: they're pretending to be from Apple, or from Google, or from the company where you work. And it's working—every year, these “artisanal spammers” steal billions of dollars from small-to-medium size businesses.....