'Where have all the buyers gone?' They left with the sellers....

http://www.ecommercebytes.com/cab/abn/y15/m10/i15/s02

 

I am sorry to say that I trust this confirms every question left unanswered about our collective dip in sales on ebay over the last year to 18 months. 

 

 

Message 1 of 5
latest reply
4 REPLIES 4

Re: 'Where have all the buyers gone?' They left with the sellers....

Well, this is certainly one big part of the puzzle.  The other may be that there is just so much "stuff" available everywhere, in such record quantities, and only so many interested and willing buyers (with the money to spend). 

 

My feeling is that eBay has dropped the ball in many areas, with the result that a lot of its potential was taken up by other entities.  You've seen my list, I'm sure.  The question is whether eBay now has the corporate will and the proper plan to be able to keep the company at the top of the game.  EBay, in my opinion, has let a lot of vital time pass while it did nothing about some very serious problems, and has practically gifted major opportunities to competitors as a consequence.  

 

By the way, one thing I detest in modern journalism is the tendency to assume everybody knows what every acronym stands for.  A buzz-word or acronym should be defined the first time it appears in a piece.  Unless I'm going blind, or missed it after reading three times through, I didn't see "SKU" defined anywhere in this article.  I assume the final letter stands for "units", but I'm not so current with Amazon jargon to be certain.  Please enlighten me if someone knows.   

Message 2 of 5
latest reply

Re: 'Where have all the buyers gone?' They left with the sellers....

SKU = Stock keeping unit

 

https://en.wikipedia.org/wiki/Stock_keeping_unit

 

The term has been used in business for as long as I can remember in inventory management and is not specifically related to e-commerce.

Message 3 of 5
latest reply

Re: 'Where have all the buyers gone?' They left with the sellers....

Thank you Pierre.  I suppose I could have looked it up on Wikipedia, but I still think it's poor journalism for a writer not to define such terms in an article, even if they believe they're obvious to most readers. 

 

Although I've run two independent B&M shops, I can't recall coming across this term (although my memory may fail me on this point).  But those were the days when everything was done manually, and they were rather small businesses.  No need for fancy terminology.  

 

On the other hand, I can understand why the term would be in common use for bigger retailers, especially these days using computerized inventory systems.  Now that I think about, it seems to me I've seen that "SKU" designation, together with a digitized bar code (presumably stock ID number or some such thing) on a sticker on modern manufactured goods in stores.  Just another one of those everyday things we all ignore...

Message 4 of 5
latest reply

Re: 'Where have all the buyers gone?' They left with the sellers....

I have to tease you about using the term B&M, rose-dee. The first thought that popped into my head when trying to decipher that acronym was 'bondage' while the second was 'bowel'.... with 'brick' being a distant third. Brick and Mortar. Got it. I suppose I need to lift my thoughts from the gutter. 

Message 5 of 5
latest reply