Depends what you sell, how many of an item you have, and how much effort you put into promoting it. For example, I see that you are running a couple of the same auctions at the same time using the BIN. So you are paying listing fee (over 9.99 start)+ BIN fee and FVF. If you had a basic store ($10.00 a month) it would be 2 cents for the listing, no BIN fee, only FVF. Plus the fact that you can list it "good till gone" which saves relist time. For me, we have many multiples so it is worth it eg. this morning I woke up to 125.00 in sales out of the store. We still run out auctions, with links to the store saying you can BIN there. Also, if you do outside of eBay links (website or emails etc.) you add refid=store to the end of the link, and if they make purchase in the store, you get 50% of the FVF back. Promotion is the key...I say try it, and if it does not work for you, cancel and chalk it up, you will have broke even on the listing versus store fees anyway.