By Anonymous
EcommerceBytes.com
January 05, 2014
eBay sellers who work every day in the trenches have unique insight into what works and what doesn't when it comes to online marketplace selling. Today, an eBay seller who wishes to remain anonymous shares tips on how he optimizes his listings to take advantage of eBay's new Cassini search engine and what has worked for his eBay business. See if his tips could work for you.
Cassini. You've probably heard the name. Some people think that it's a frightening demon driven by Satan and others have heard that it's something strangely complicated and terribly counterproductive. Some sellers don't even know that it exists. One seller I knew swore that Cassini was a Conductor at the Metropolitan Opera. But it's not, it's just the nickname of eBay's search engine, and once you understand how it processes information, then you can go on to harness it and make it work for you. You can do this predictably and reliably so that when sales go seasonally down, yours won't go down as much and when sales go seasonally up, yours will go up more.
For more: http://www.ecommercebytes.com/cab/abu/y214/m01/abu0350/s02
@mr.elmwood wrote:Cassini? Cassini is nothing. You alluded to that earlier. We are the masters of our own destiny.
I was actually trying to be wry with my final comment up there, as in: who cares about Cassini, we're having fun talking about other things. Guess it wasn't very funny. 
